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Our inaugural international sustainability expo in the Philippines upheld PMG Asia Pacific as a key innovation catalyst in APAC’s IMC industry. Bridging top PMG Philippines clients and our regional supplier network through an immersive showcase of sustainable marketing innovations, this two-day event demonstrated PMG's regional strength and established our Philippines team as a key contributor to the country's green economic development.
Highlights
1st
international sustainability expo in the Philippines
We exhibited PMG’s cost-efficient eco solutions in immersive simulations of key local trade channels: department store, public market, cafe, supermarket, carinderia (eatery) and sari-sari store (SSS or neighborhood store).
Innovative SSS ideas generated the most excitement, while insightful discussions on the practical costs of sustainable marketing sparked deeper conversations with our clients.
1k+
print, POSM & promo product innovations
Our vast offerings fueled product design material innovation and sourcing for all PMG countries involved, notably, Philippines’ “Lakat” shoes made of pineapple fibers, India’s elephant biowaste paper and China’s coffee ground notebook. The crowd favorite: pinyapel (pineapple paper) products.
1,582
potential leads
from clients
With 37 local and regional vendors present, our clients and PMG teams expanded their sustainable APAC supplier network. On top of e-catalog scans, our PMG QTech app recorded 2,600+ green sticker booth leads for all shop categories, an activity clients enjoyed immensely.
