Global Perspective, Localised Content
Our globalisation and translation solutions are customised to meet the specific needs of every organisation. Our regional localisation process and vast network of translators provide us the flexibility to integrate with your preferred vendors.
We are equipped with in-house engineering capabilities and utilise cutting-edge technologies, web-based Translation Memories (TMs), workflow and reporting tools. With a hosted model that allows you to 'pay-as-you-go,' there is no up-front software cost. We deliver complete turnkey solutions, from audit to implementation and maintenance.
LOGISTICS AND FULFILMENT AND INSTALLATION
On Track, On Schedule
We provide secure, cost-effective storage solutions and distribution systems for marketing materials. The assembly, collation and distribution of customised marketing assets are among our key service areas.
Our response handling and fulfilment services range from email registration, data capture, collection, recording and reporting to telemarketing and order processing.
We also facilitate the installation of marketing materials in retail stores across 12 countries in the Asia Pacific. Our extensive experience in hard and soft fixture installation ensures consistent client branding at the store front.
Our People which consists of designers, retail and channel consultants, field representatives, merchandisers, permanent and part-time promoters, can be engaged and deployed across 12 countries in the Asia Pacific effectively.
Our Processes revolve around trusted methodologies established in our 17 years of business in the region that have successfully delivered results in channel and retail management.
Our Technology, the Integrated Channel Management Solution (ICMS), is a full suite of applications and project services tailored for retail and channel marketing. These mobile and web-based platforms are continuously improved since its development over 12 years ago, by our home-grown technology applications specialists and project teams who aim to achieve your business objectives and goals in the most efficient way. It is localised into four languages.
Incorporating these three key components, we are focused and determined to meet your specific requirements, bring your business agenda to fruition, generating successful results.
Taking on a consultative and technology-driven approach to every project, we have been managing marketing communications supply chains for our multinational clients since 1995. With our 14 offices across the region, our in-depth local market knowledge helps clients create solutions that effectively communicate to their customers in a personalised manner, thus increasing closer engagement. Our headquarters is based in Singapore, and we are powered by more than 380 people working in 12 countries across the region.
Man Haw's career in finance began at Coopers & Lybrand (now PriceWaterhouseCoopers), where he gained valuable experience in various accounting functions, internal controls and operational insights for various industries. In 1993, he was tapped by the securities arm of the Bank of China to help establish their financial and accounting systems. Man Haw then joined Credit Lyonnais Securities Asia in 1995 as a Senior Accountant, where his in-depth knowledge of rules and regulations governing the financial sector eventually paved the way for his role as Regional Settlement Manager.
Man Haw joined the PMG Group in 1999 as Finance Manager and assumed the position of Regional Financial Controller in 2001. He was part of the management team that formed the Integrated Communications Group (ICG), and was instrumental in the successful completion of PMG's management buy-out. Today, as Chief Executive and Chief Financial Officer, Man Haw is responsible with the overall management as well as financial strategy and operations of all companies within ICG. Balancing profitability with expansion, he ensures the group's financial health in challenging economic conditions.
Man Haw is a graduate of the University of Melbourne, Australia. He is a Certified Public Accountant and a member of the Institute of Certified Public Accountants of Singapore and the Malaysian Institute of Accountants.
Tim has more than two decades of experience in marketing communications. He has lived and worked throughout Europe, the United States and the Asia Pacific region. Tim started his marketing communications career in Holland with a Dutch agency, servicing multinationals in France, Germany, and Spain. After 5 years in Europe, he moved to San Francisco in the late 90's to set up a satellite office, servicing IT clients during the dot.com boom. After 4 years in the States, Tim moved to Asia to join the PMG family in 2001.
His wealth of experience gravitates towards B2B and B2C marketing campaigns for hi-tech products, focusing on below-the-line activities.
In 2003, Tim was part of the management team that formed the Integrated Communications Group (ICG) and which successfully completed PMG's management buy-out. As the brand lead, Tim is responsible for the over-all strategic development, general management, and operations of the PMG Group.
Tim holds a BA (Honours) Degree in Business Studies from the University of Huddersfield Business School, England.
Aaron started his career in 1995 with regional telecommunications giant SingTel as part of their Business Solutions Sales Group. He was then recruited by Singapore Press Holdings in 1996 to be the General Manager of Jiuding (Tianjin) Information Technology Co. Ltd in China. With Aaron at the helm, the company grew to become one of Tianjin's top advertising and multi-media companies. In 1999, Aaron joined Fortunecity.com, one of the most populated community websites in the world, as Regional Director for their Asian operations.
Aaron joined PMG in 2000 as E-Business Director. At a time when the worldwide web was at its infancy, Aaron had already recognised the web's potential to become a vital marketing and communications tool. In 2003, Aaron was part of the management team that formed the Integrated Communications Group (ICG) which successfully completed PMG's management buy-out (MBO). Today, Aaron is in charge of the group's business in Greater China, which includes the Mainland, Hong Kong, and Taiwan.
Aaron holds a Bachelor's Degree (Honours) in Electronics Engineering from the University of Manchester Institute of Science and Technology in England. He also has a Graduate Diploma in Marketing from the Marketing Institute of Singapore.
Young Ha started her marketing career in 1999 with MTV Asia, where she handled programming for the Korean music market. She was also responsible for anticipating and responding to Korean music and pop culture trends, raising brand awareness and increasing market share. Her strategic recommendation to create MTV Korea resulted to its successful launch in 2001.
In the same year, she joined PMG as a market specialist, liaising with PMG's Korean clientele. Merging her international exposure, industry expertise, and heritage, Youngha returned to Korea in 2002 and led PMG efforts to set up a presence in Seoul. Today, PMG Korea has evolved to become a full-service marketing communications company, where Young Ha and her team of 50 entrepreneurial personnel have established ties with key local clients, in addition to a portfolio of multinational accounts.
Young Ha's considerable experience is complemented by Design management at Hongik Graduate School, as well as a Master's Degree in International Business Management from Yonsei University, which she completed in 2003.
Andy's experience spans across two advertising/design agencies over several years. He has led campaigns across a wide range of industries, from F&B to Banking and Finance, Insurance, Telecoms, IT, Hospitality, and Education, amongst others. His versatility extends to above and below-the-line executions, with focus on concept-driven copy and art direction.
As Thinc's Executive Creative Director, Andy oversees all creative output, including strategy, creative direction, and design. He manages the creative process, ensuring a smooth flow while providing key insights that give added value to clients.
Andy also handles the strategic and creative direction of Asia's first-ever integrated marcom agency for the online world – FIGMENT – which specialises in helping brands and organisations tap into emerging social media trends and platforms, and enter 3D virtual worlds like Second Life.
Andy holds an Arts Degree (Honours) in Philosophy and a Merit Degree in English from the National University of Singapore.
An advertising veteran, Prashant has worked in agencies such as Saatchi & Saatchi India, McCann Erickson India, and J. Walter Thompson Singapore, managing a diverse range of clients that include Nestle, HP, Siemens Mobile Phones, Microsoft and KPMG.
He joined PMG Asia Pacific as a Business Development Manager in 2003. Starting from scratch, Prashant set up PMG's India operations in New Delhi and Bangalore in 2006, experiencing unprecedented growth within a span of four years.
Prashant holds a Master's Degree in Economics and a Master's Degree in International Marketing from the University of Technology in Sydney, Australia.
Kazu's expertise range from sales and strategic marketing to management. Having worked in various industries such as business process outsourcing, tourism, information technology, and general trading, he consistently optimized the company's productivity and performance, and significantly increased revenue in each role.
Excited by the possibilities of working for a uniquely structured marketing company, he joined PMG in 2006. His key responsibilities include the creation of regional marketing programmes and localising these to suit the needs of the Japanese market, as well as overseeing strategic business planning and new business development. Kazu initiated the launch of a regional print management programme, which has since become the company's core business.
He graduated from Dokkyo University, Japan, with a BA Degree in Economics.
Programme manager, account manager, country representative: Shin Mee's various roles as he ascended the corporate ladder are as diverse as his background. Educated as an electrical engineer in the US, he first specialised in RF transmission and DSL equipment before moving on to managing processes and procedures. Eventually, he began running whole departments and businesses.
Today, Shin Mee manages the overall operations of PMG Malaysia, which started by providing content management services in 2004. Under his leadership, Shin Mee was able to boost the company's profitability, leading to its restructuring as the integrated marketing communications agency that it is today. PMG Malaysia provides services such as offline and online BTL integrated campaigns as well as on-ground events such as seminars, roadshows, and team-building activities in both consumer and commercial segments. With him at the helm, PMG Malaysia was able to achieve an impressive net profit in 2006, and it continues to grow.
Shin Mee believes that getting out of one's comfort zone is vital to success – a principle that he was able to apply to PMG Malaysia. The team now handles a diverse portfolio composed mainly of regional accounts from multinational companies.
Paul has 20 years of extensive experience in client-vendor management, business development, quality assurance, and marketing communications in corporations, consultancy groups, and marketing agencies across Europe and Australasia.
He joined PMG in 2006, working as Account Manager, Client Services Director and Assistant to the CEO in various countries. Currently the Account Director and Acting National Representative of PMG Australia, Paul's passion and focus for personalised service has helped the company establish solid relationships with clients like HP, Lenovo, Seagate, SanDisk and Disney.
Paul graduated in 1990 from the University of Huddersfield in England, with a BA (Honours) Degree in Business Studies, specialising in Marketing.